Active change in operating model and corporate culture

HUGO BOSS is endeavoring to create its collections more quickly and flexibly. For this reason, the Company has complemented its regular development process with a “fast track” concept that will permit the rapid shipment of products that are based on short-term trends and the restocking of top-selling items within the season. This concept shortens the time to market from several months to a few weeks. The Group plans to expand this concept over the coming years and to apply it to an increasingly larger part of its collections. The use of digital prototypes and the increasing digitization of the production process will support this development. Research and Development

The formation of cross-functional teams and the delegation of clearly defined responsibilities should accelerate decision-making processes Group-wide and promote an entrepreneurial mindset. The digital HUGO showroom was developed like this in only six months using the “scrum method”. Agile project management continuously collected feedback from the wholesale customers and incorporated it in the development of the digital showroom. In the coming years, HUGO BOSS is committed to further implement this transformation across human resources activities by providing suitable concepts and instruments. Employees

The upper end of the premium apparel market is changing at an ever greater speed. HUGO BOSS must meet the ever-increasing demands of its customers and overcome the challenges of technological upheavals. To keep pace with these changes and remain successful in the long term, HUGO BOSS is working on an active transformation of its corporate culture. The Company encourages its employees to embrace change in order to realize their own potential and create additional customer value. This requires the abandonment of complex organizational and reporting structures and the establishment of an environment that encourages innovation and forgives mistakes. Combined Non-Financial Statement, Employee Matters